We work hard to make investing fun...and simple to understand. Simple, though, does not mean easy, especially when the markets are turbulent. But that’s precisely when it’s most important to stick to the plan. And we know you’ll feel more comfortable sticking with the plan if you understand the “why” behind your investments. That's why we believe that you should understand any investment before you invest. We will work hard to explain things in plain English, not “investment jargon” so that the longer we work together, the more you’ll come to understand and be able to work with us as a true and fully participating partner. We know it doesn’t come overnight, but we’re always here to answer any questions you have. And we’ll never make you feel stupid. We’ll work together to give you a level of comfort about your investments and your investment plan so that you know we’re working towards a collective goal. As a Fiduciary, the most we’ll charge you is 1.5% of your account balance, of which 1/12th is assessed monthly and shows up on your statement as an advisory fee. The 1.5% can be reduced based on the total amount of the assets we manage for you. When we meet, We’re happy to share our fee structure in more detail. There’s nothing on the “back end”. Nothing hidden. That’s important to us. And, as a Fiduciary, we’re bound to act in your best interests.